First Fun TV Spot for Sundance Fave 'Dope' from MTV Movie Awards

"You go to high school in Inglewood. Think you're going to get into Harvard? Who do you think you are, huh?" Open Road has debuted a new TV spot for the upcoming release of one of our Sundance favorites, a little film called Dope , written/directed by Rick Famuyiwa starring up-and-comer Shameik Moore as __! Like the TV spot, we can't reveal that until you see it. I love the way they're marketing this, it's fresh and interesting and stands out, and I hope it's grabbing your attention. This TV spot first aired during the MTV Movie Awards last night, and it's a good sell, but I hope we see a bit more as they build up to the release in June. And yep, that's Lobby Boy from Grand Budapest, actor Tony Revolori, in the image above. Enjoy!

Here's the first TV spot teaser for Rick Famuyiwa's Dope , originally from Twitter / YouTube:

You can read Alex's Sundance review of Rick Famuyiwa's Dope , and catch the first teaser trailer here.

Dope is written and directed by Rick Famuyiwa. Malcolm (Shameik Moore) is a high school geek with a high-top fade, carefully navigating life in The Bottoms, one of the toughest neighborhoods in Inglewood, California. He and his fellow outcasts (Tony Revolori, Kiersey Clemons) share a voracious appreciation for all things '90s hip-hop. He dreams of attending Harvard, but first he has to make it home every day. When a drug dealer takes a shine to Malcolm and invites him to his birthday party, Malcolm’s crew is swirled into a hilarious blender of offbeat characters and bad choices where redemption can only be found in Bitcoin. The film first premiered at Sundance earlier this year and it will hit limited theaters on June 19th this summer.

Related Posts:

• Watch: Cate Blanchett & Robert Redford Lead the First 'Truth' Trailer "Here's to a great story." Sony Pictures Classics has debuted the first official trailer for Truth, the drama about Dan Rather and his controversy in 2004 reporting on the President. Robert Redford stars as Dan Rather, and C… Read More
• Jay Duplass & Linas Phillips Star in 'Manson Family Vacation' Trailer "There's some really cool pictures of dead people!" The Orchard has debuted a trailer for the offbeat indie comedy Manson Family Vacation, about two estranged brothers who go on a weird trip together to visit the infamous Ma… Read More
• Sam Mendes' Latest Video Blog for 'Spectre' Shows More of the Action "The tradition for Bond is always real stunts, real action, real explosions… So the ultimate goal is the visceral excitement you can only get from live stunts." Eon has unveiled the newest video blog focused on the action in… Read More
• First Trailer for Deniz Gamze Ergüven's Award Winning Film 'Mustang' "Everything changed in a blink of an eye." Cohen Media Group has debuted the official US trailer for Deniz Gamze Ergüven's Mustang, a film that premiered at Cannes and has been winning awards at other festivals as it plays t… Read More
• Watch: First Teaser Trailer for Sony's 'Angry Birds' Animated Movie "We're going to be working on managing our anger through movement!" Oh boy, here we go. Have you ever sat there and wondered - why are all the angry birds so angry? No, you haven't? That isn't the most pressing question goin… Read More