Now this is cool. Legendary Pictures has a knack for putting on epic events (like this Godzilla installation at Comic-Con a few years back) and they've put together another impressive fan-experience for the upcoming Warcraft movie. It's common knowledge that all of Blizzard's games are extremely popular in Asian countries, so it makes sense that this installation is in China, where it'll connect with the most fans (and it's expected to play very well in theaters). At a mall (the "Joycity") in Chengdu, China, Legendary has installed a "Warcraft Experience" that they've dubbed the "biggest free movie-themed exhibition ever mounted in China." It looks pretty damn cool, better than any other setup we've seen for this so far. Take a look below.
From Legendary: the "Warcraft Experience kicks off at Joycity in Chengdu, offering visitors the chance to come face-to-face with incredibly lifelike character statues, and over 150 props, weapons and costumes right out of the movie." They also have VR headsets with the Azeroth flyover (launched at Comic-Con). Photos:
You can still see the first full trailer for Duncan Jones' Warcraft here, with even more footage on the way.
I'm always into these kind of interactive installations, that allow fans to actually come face-to-face with the movie. Real props, real design material from the movie, acknowledging this was made with the fans in mind.
As for the story in Warcraft, it will follow Anduin Lothar facing off against Durotan, the two human and orc heroes from the original real-time strategy games, before World of Warcraft was even created. The film will largely focus on the Eastern Kingdoms of Azeroth. Blizzard Entertainment and Legendary Pictures present Warcraft, a 3D epic adventure of world-colliding conflict directed by Duncan Jones (Moon, Source Code), written by Charles Leavitt and rewritten by Duncan Jones. Produced by Charles Roven, Thomas Tull, Jon Jashni and Alex Gartner. The cast: Ben Foster, Travis Fimmel, Paula Patton, Toby Kebbell, Rob Kazinsky, Dominic Cooper, Daniel Wu and Clancy Brown. Universal will release Warcraft starting June 10th, 2016.
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